“8 Challenges of the African Woman” — Digital Campaign
VisionAfrique
Project Overview
Led a multi-part digital campaign for International Women’s Day, turning research on gender equity into a coordinated infographic and newsletter series for a public audience. I shaped the overall concept and structure and guided the visual direction across all assets.
Led a multi-part digital campaign for International Women’s Day, turning research on gender equity into a coordinated infographic and newsletter series for a public audience. I shaped the overall concept and structure and guided the visual direction across all assets.
Approach
Each piece focused on a single issue using a consistent layout and visual style so the series felt connected and easy to follow. I set the creative direction and coordinated production support to keep the campaign coherent across platforms.
Each piece focused on a single issue using a consistent layout and visual style so the series felt connected and easy to follow. I set the creative direction and coordinated production support to keep the campaign coherent across platforms.
Outcome
The campaign supported sustained audience engagement over multiple releases, showing how strong editorial structure can extend the impact of research-based communications.
The campaign supported sustained audience engagement over multiple releases, showing how strong editorial structure can extend the impact of research-based communications.
“360 Client Experience” — Training & Presentation Design
Wepic Consulting
Project Overview
Led the design of a training presentation for a client workshop on digital customer service and client experience strategy, translating technical material into a clear, usable deck for live delivery.
Led the design of a training presentation for a client workshop on digital customer service and client experience strategy, translating technical material into a clear, usable deck for live delivery.
Approach
Structured the content into logical sections and developed a consistent visual system to support the facilitator’s flow and the audience’s understanding. Diagrams and layouts were designed to simplify complex ideas and keep participants oriented throughout the session.
Structured the content into logical sections and developed a consistent visual system to support the facilitator’s flow and the audience’s understanding. Diagrams and layouts were designed to simplify complex ideas and keep participants oriented throughout the session.
Outcome
The presentation supported effective workshop delivery and demonstrated how clear structure and visual clarity can improve understanding of complex service concepts.
The presentation supported effective workshop delivery and demonstrated how clear structure and visual clarity can improve understanding of complex service concepts.
Other Digital Campaign Work
